The depth of the skin / by Matthew Trzebiatowski

Glass is a remarkably versatile material. In contemporary architecture, there is often an emphasis on the glazed opening, and it is achieved, commonly, with as minimal an expression of attachment or adherence as possible. The adhesive technologies that currently exist, coupled with tempering ovens that can put out enormous individual sheets of glass, have supported this trend. An interesting counterpoint to this is the Coach Flagship Store in Tokyo’s Omotesando (OMA).

Coach Flagship Store facade - Tokyo, Japan

Coach Flagship Store facade - Tokyo, Japan

The concept for the two story façade is to create multiple product display vitrines of reasonably small proportions with laminated, translucent glass as shelving on the interior of the space and expressing them outwards as louvers. These modular display units are stacked in a herringbone pattern and secured with thin steel frames, painted white that recede into the overall depth of the façade.

Coach Flagship Store facade detail - Tokyo, Japan

Coach Flagship Store facade detail - Tokyo, Japan